A jar of cold-pressed baby puree launched in 2017 reached a $724 million public valuation in 2024. Jennifer Garner co-founded Once Upon a Farm at the start and held an estimated $64 million stake at listing. The market focused on the numbers. Garner focused on a single test before signing off.
💡 Frequently Asked Questions (FAQ)
- Q: What company did Jennifer Garner co-found?
- A: Once Upon a Farm, a cold-pressed baby food brand launched in 2017.
- Q: What was the IPO valuation of Once Upon a Farm?
- A: The company reached a $724 million public valuation in 2024.
- Q: What was Jennifer Garner’s estimated stake value at listing?
- A: She held an estimated $64 million stake at the time of listing.
- Q: What did Jennifer Garner focus on before signing off?
- A: She focused on a single test, prioritizing product trust and quality over financial metrics.